Is it possible to craft a strategy that unlocks a path to the future you would like to create for your business.  I firmly believe that it is, and its not metaphysical witchcraft either.  Let me explain.

It is well accepted that a clear vision of your goal acts as a guiding compass, probably by guiding the decisions you make on a daily basis, at the subconscious level. Less well understood it is the idea that we can create a strategy by working back from the future, but when you understand it it make perfect sense.

To explain this, I use a thinking metaphor based on the concept of a jigsaw puzzle, to show you a way to combine the discipline of analysis with the power of goal setting.  I can introduce you to “Wasgij thinking”; that is how to create a bubble of order for your business in a chaotic business environment.

Crafting a strategy requires a subtle mix of creativity and discipline. Combining the two is the secret of  developing a business strategy that is different from that of others in your market space. It is not easy to achieve because our thinking habits force us into one mode or the other.  I can show you how to move easily and deliberately between the two thinking modes so that is becomes a deliberate rather than an intuitive process.

As Daniel Barenboim said in the 2006 Reith Lecture, speaking about music “If you play only with discipline you have nothing to say. If you play without discipline you cannot say anything.”